Last week, the ladies of Eva & Paul conducted an experiment, thanks to the help of our friends at M.M. LAFLEUR. We ordered four beautiful dresses in a range of sizes to try on in the comfort of our own home. Why did we three girls on a budget feel comfortable giving these dresses a try? Because the deal with M.M. Lafluer is that you get to try on the dresses without paying - they send you the dresses, hold your credit card, and only charge you for what you don't return. And the dresses came in the cutest packaging, that made it super easy to pack back up and return what we didn't want. We were so sad to see some of the dresses go - it's no wonder that Sarah Lafluer, the company's founder, find that many customers keep all four dresses! This model
Other companies have seen the success of at-home try-ons as well. Warby Parker, an online (and now somewhat off-line) glasses company will send five pairs of glasses to a customer's home. These glasses don't have lenses - in fact, according to a source in the company, they're sent from an entirely different fulfillment center than the glasses with lenses. Once a customer finds the perfect pair, they can order them online and enter in their prescription.
Trunk Club is another company focusing on at-home try-ons. Like M.M. LAFLEUR, you get to keep whatever merchandise you like and only pay for what you don't send back. Trunk Club is just for the guys, operating under the idea that a lot of guys could use style help. Personal stylists work with customers to select the clothes that go into the "trunk". But don't worry ladies, companies like Stitch Fix are emerging to provide at-home shopping and style advice for women!
Here at E&P, we had a great time trying the M.M. LAFLEUR dresses on in the comfort of our office. We're busy women and don't necessarily have tons of time to go shopping. We're interested to see if at-home try-ons will work for Eva & Paul jeans too, especially since we know that once women try on our jeans, they don't want to give them up! Stay tuned!