Last week, we received our most recent samples for our denim collection. We worked with our designer Christine; our sample-maker Pauline; and our fit model Stefanie to see how our jeans actually fit. For the first time we saw our beautiful patterns in our jeans’ pockets.
The jeans’ dark blue wash and double gold buttons are chic, cool and quite timeless - the essence of Eva & Paul. We’re using bronze buttons for the time-being, but can’t wait until our own custom bottons come in.
Here we were reviewing designs while Stefanie had her photos taken in front of the white wall (for clarity). As Stefanie tried on four pairs of jeans, we noticed necessary changes that needed to be made. It’s absolutely vital that our jeans be both stylish and well-fitting.
Christine quickly pointed out that one of the jeans needed adjustment in the waistband while another sample appeared more attractive in one shade than another. After prioritizing the next batch of samples, we started to brainstorm a few special looks for a future Spring campaign!
We’ve also decided to add a signature logo onto the back pockets.
We decided that this logo looked better than the letters E&P because it’s simple, subtle, and sophisticated.
We’re excited that our jeans samples are coming along smoothly! In a matter of weeks, the revisions to our jeans and the new back pocket logo should be completed. Soon enough ladies will be able to buy a pair of our Eva & Paul jeans - Skinny, Bootcut, and Trouser! Although it has taken hard work and numerous hours of development, we are sure these jeans will rock both comfort and chic!
Stay tuned for more updates!