Kickstarter Behind-the-Scenes: Less than a Week until Launch!

We’ve all been there before - your favorite pair of jeans rips, and the style you always bought is only available in neon pink, and now you need to find a new favorite jeans.  You fill your arms with dozens of styles & shapes and head to the dressing room, but no matter what, something’s always not quite right!

This is the exasperation our founder Julia  conveys in our Kickstarter video - filming seen above.  With a camera crew in tow, our video for Kickstarter captures how our brand plans to redefine fit & style and make jeans shopping less painful!

Watch for our Kickstarter video on May 7!